Epoxica - Brand Roadmap
Where we are now, what’s coming next, and how the brand evolves.
Phase I - Store Expansion
Now → Next 2 Weeks
We’re finalizing the Epoxica online experience.
This phase focuses on:
A fully optimized online store
Improved product pages and collections
Faster checkout and smoother ordering
Automated updates and order communication
This ensures a solid foundation before introducing larger projects.
Phase II - Kickstarter
Launch Window: 1–2 Months After Store Completion
Once the store is complete, we’ll shift focus to our first Kickstarter campaign.
This campaign will introduce:
Limited-run Epoxica instruments and builds
Carefully selected resin finishes
Structured reward tiers for early supporters
The goal is not mass production — but controlled, high-quality expansion with full transparency.
Phase III - Fullfilment/ Brand Growth
Post-Kickstarter
After the campaign:
Orders are fulfilled with clear timelines
Backers receive regular progress updates
Production workflows are refined for long-term stability
This phase is about delivering exactly what was promised — without rushing.
Phase IV — Long-Term Evolution
Ongoing (Annual Releases)
Epoxica grows intentionally.
1–2 new guitar shapes per year
New designs only when they’re fully refined
No rushed releases, no overproduction
Each release is built to last — visually, structurally, and musically.
